Top 5 SEO & Web Design Companies
1. Northcutt – Chicago, Illinois
DCR Trust Score: 81%
Northcutt — named after founder Corey Northcutt — has helped clients achieve success for more than a decade. Corey himself has experience founding and growing companies, and Northcutt uses his tried-and-true strategies to build the brands of their clients. Northcutt’s team may be small, but the experience among them is enough to help any business get a stellar website while maintaining organic search results.
2. WebFX – Harrisburg, Pennsylvania
DCR Trust Score: 72%
WebFX is headquartered in Harrisburg, Pennsylvania. While they’re in a small city, the agency has become a major player in the SEO and web design industries over the past several years. With hundreds of testimonials, an extensive portfolio, and 100+ employees, WebFX is an excellent choice for any company looking to combine SEO with web design.
3. 97th Floor – Lehi, Utah
DCR Trust Score: 51%
97th Floor is a Lehi, Utah digital marketing agency that offers a huge range of services. That diversity in their catalog means they’re a one-stop shop for web design and SEO, among other online marketing strategies. If you want to get an outstanding website that’ll rank high in Google, 97th Floor is your choice.
4. ePageCity, Inc. – Chicago, Illinois
DCR Trust Score: 35%
ePageCity of Chicago, Illinois has made a big name for itself over the past few years. Their emphasis on client budget ensures that they work within their clients’ capabilities, and they’re experts at combining their clients’ goals with expert online marketing tactics.
5. Custom Creatives – Agoura Hills, California
DCR Trust Score: 19%
Custom Creatives specializes in helping small businesses. Based out of Agoura Hills, California, their expertise extends far beyond one- or two-person businesses. Their motto of “Design, Develop, Drive” creates the ideal combination of SEO and web design, and their portfolio shows any potential client that they’re in good hands.
SEO and Web Design
If you’re in the process of researching web design companies to choose one for your site’s design or redesign, you’ve probably noticed that a few of them mention search engine optimization, or SEO, on their websites. SEO means optimizing all of the elements on your site to rank well in search engines and increase your chances of being found organically online. So is that really a necessary ability for a web design company? It depends.
Before you can decide whether or not you need a full-service Internet marketing agency, it’s important to understand the relationship between web design and SEO.
How SEO and web design are related
To make it simple, SEO is what helps people find your site, and web design is what they see when they get there. That being said, they aren’t as separate as you might think.
When many people think of SEO, they think about including relevant keywords in their page titles, headers, and body content. While this is certainly valid, and should definitely be a part of your SEO strategy, optimization doesn’t stop there.
There are many different factors that play a role in your chances of ranking well in search engines, and although it’s impossible to know all of them, there are a few you should take into consideration when designing your site, like site speed, mobile-friendliness, and bounce rate.
Slow sites don’t rank as well as fast ones, so even if your design looks great, if it takes forever to load, it probably won’t perform very well in search engines. Sites that aren’t mobile-friendly (compatible with smartphones and tablets) also don’t rank as well as those who are.
In addition to your site’s speed and mobile-friendliness, your bounce rate, or the percentage of people who come to your site from search engines and go back to the search results, can also affect your rankings. This means that if your site is designed poorly and users’ first reaction is to leave, your chances of attracting future visitors will suffer.
When to choose a company that does both SEO and web design
If you want a new site design and updated SEO, working with a full-service Internet marketing agency might be a good choice. These agencies are generally made up of several departments that work together on your site, and working with one can be a lot simpler than choosing two separate companies for SEO and web design.
Working with one agency also ensures that your SEO and web design will work together to create a cohesive web presence. If search engine users find your site with specific keywords, they likely expect to find a site that reflects those words. If your designers and SEOs work together, this is bound to happen.
That being said, if you are looking for a one-time redesign of your site, a full-service agency might not be for you. These agencies often prefer to work on ongoing marketing projects for their clients, and if you aren’t planning on maintaining a relationship with them, they may not want to take on your project.
This, of course, is something you should ask up front and discuss with individual agencies. There are many different design and SEO companies out there, and they all offer slightly different services.
Although our rankings are based on design, there are quite a few companies on our list that also offer SEO and other services. To see who they are, check out our complete company rankings!